2 years ago

The Jaguar - Issue 1

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In this issue we return to top level motorsport but not in a conventional way, and by doing so accelerate the development of our electric powertrains. In tandem, we introduce our Jaguar I-PACE Concept vehicle - a revolutionary new model available to reserve now for delivery in 2018.


The Foreword NOODLE IS A JAPANESE GUITAR PRODIGY, A MARTIAL ARTS EXPERT AND A FOUNDING MEMBER OF BRITISH VIRTUAL BAND GORILLAZ. SHE IS ALSO THE FRESHLY APPOINTED GLOBAL AMBASSADOR FOR @JAGUARRACING. Originality inspires me. Also sakura in springtime; soba noodles; speed; explosive chemical reactions; people that work selflessly to help others; art; manga; music; magic; travel. I want to inspire more women to get involved with engineering, and promote sustainability in the automotive industry. By example. By believing in what I do. By working hard. And by proving that women can do anything men can do, and lots of things they can’t. I also want to work on my wheelspins and donuts. Formula E is a baby—just two years old—and it only uses electric cars. Think of all the research and development that goes into electrical engines! It will have benefits for the whole world, so I want to nurture it, support it and help it grow strong. It is too easy to destroy what we have, and it takes great effort to protect it. But we humans are smart. We have the power to change our world. Progress has caused many problems, so let’s use progress to find techadvanced engineering solutions to solve them. You can’t persuade a teenager to do anything. Just show them it’s cool. At the moment, the word ‘engineering’ has a bad rep. It sounds so dusty and dry and boring. But it’s not. Engineering is apps, 3D modeling, graphics, design, computer science – stuff most of them are already into without realizing it. My qualifications aren’t exactly conventional, as I didn’t go to a regular school. My education was more covert ops and combat training, but that’s all I can say about that. However, I am governed by the laws of physics like everyone. The speed my fingers move over my guitar; how high 2D [Gorillaz vocalist] jumps when he sees a little mouse. If you can see beauty in the numbers and processes around us, I believe you are qualified. Schools just need to find a way to explain it better… that engineering isn’t calculators and weirdos in lab coats. It’s pure creativity, a place to use your imagination to really, truly change the world. I can’t think of much that’s cooler than that. Well, except Gorillaz. PHOTOGRAPH: JAGUAR PR 6 THE JAGUAR

THE JAGUAR COLLECTION MADE TO PERFORM Dynamic design. It’s at the heart of our cars and in every stitch of the Jaguar Lifestyle Collection. Created for an active day out, this stylish, comfortable range features wardrobe staples for the whole family. Every item, from our keyrings to our clothing, is crafted to Jaguar standards and features cues from our cars design. From accents of classic Racing Red, to subtle houndstooth patterns inspired by the All-New F-PACE. For more information visit your local Jaguar Retailer or shop online at THE ART OF PERFORMANCE



THE JAGUAR #05 Magazine


The Jaguar magazine celebrates the art of performance with exclusive features that inspire sensory excitement, from dynamic driving to seductive design and cutting-edge technology.

Led by an exclusive and insightful interview with unconventional actor and Jaguar campaign star Eva Green, this issue is full of Jaguar spirit. See the Jaguar XE 300 SPORT and XE SV Project 8 unleashed on the volcanic slopes of Sicily, go behind the scenes of setting two world records, look ahead to the Jaguar I-PACE eTROPHY Championship season debut, learn the secrets of thrill-making from three renowned proponents of the art, and much more.

The Library

The Jaguar - Issue 3
The Jaguar - Issue 2
The Jaguar - Issue 1

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